Hitachi’s global message this year

Hitachi Social Innovation is POWERING GOOD

illustrates our desire to brighten up the world and make it a better place. The sponsorship of the Christmas Light-Up is truly an echo of our social values and this is why we look forward to this meaningful and exciting event this year!
This year’s light-up theme

“Love This Christmas”

Especially during the COVID-19 situation, reminds us that no physical distance should stop anyone from showering love to those they care about. Hitachi hopes that this event can help to boost the spirits and confidence of the people, and that we can continue our pursuit of powering good for years to come.

History

Since its humble beginnings, Christmas on A Great Street has been a signature event on Asia’s most famous shopping destination. For 30 years, Hitachi has continually brought the year-end festivities to life since becoming the main sponsor of Christmas on A Great Street in 1991. While many things have changed through the years, one thing remains constant - Hitachi’s commitment to contributing to Singapore’s community.

Let us see how Hitachi lit up Orchard Road last year!

Did you know?

Hitachi’s sponsorship of the Orchard Road Christmas Light-Up is tied to a yearly charity donation to Community Chest. To date, Hitachi’s yearly donation to Community Chest has helped over 80 charity organisations across various sectors in Singapore. As corporate social responsibility is one of the cornerstones of Hitachi’s reputation globally, the conglomerate hopes to reaffirm its support to the Singapore community by giving back to society.

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Hitachi Plays Santa continues for the 4th year, with a virtual edition

Hitachi Plays Santa is an annual event, organised by Hitachi, where our employees can participate and do their part to spread the festive cheer for the underprivileged community in Singapore.

Regardless of the current pandemic, we remain undeterred in our mission to do good. This year, Hitachi is partnering with the Down Syndrome Association, Singapore (DSA) for the first time! Together as One Hitachi, this virtual edition of Hitachi Plays Santa will involve adopting wishes from our friends at DSA. We hope that this simple gesture will help to spread the love and Christmas joy to more people.

Hitachi Plays Santa

Let us go back to 1 year ago and see how the Hitachi Group
came together as one to power good for the community!

 
Hitachi Plays Santa

"Hitachi Social Innovation is POWERING GOOD" simply expresses Hitachi's determination to realize GOOD things that people around the world desire, such as improving QoL(Quality of Life) and building a sustainable society together with partners.
Find out more

 
 

 

Take a virtual tour

of a smart city with Hitachi!

 

Did you know that Hitachi has a wide range of Smart solutions that may be present in your everyday life, even though you may not see it? Hitachi has been powering a better world for over 110 years and we are creating a safer, smarter society by integrating rich expertise in social infrastructure and digital technology. We aim to improve quality of life by creating social values, environmental values, and economic values for our customers.

Find out more about Hitachi’s advanced digital solutions, services, and technologies that
an make your city smart and enhance your life.

Follow Hitachi Asia on Facebook and LinkedIn,
and watch this space for more details coming soon!