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Hitachi in Singapore

Keynote Speech

Professor Daniel C. Esty
Yale University, author of Green to Gold

Using Environmental Strategies to Build Competitive Advantage

Based on his book "Green to Gold" Professor Esty will explore what every executive must know to manage the environmental challenges facing business and society. Professor Esty will discuss how companies generate lasting value, cut costs, reduce risk, drive new revenues, and create strong brands - by building environmental thinking into their core business strategies.

Professor Esty will provide clear how-to advice and present concrete examples from companies across the world that are achieving both environmental and business success. He will show how these companies are establishing an "eco-advantage" in the marketplace by examining all aspects of their business from production to marketing through an environmental lens.

Energy Seminar

Mr. Ananda Ram Bhaskar
Head (Energy Efficiency Programme Office), National Environment Agency (NEA)

Energy Efficiency - National Programmes to Promote Greater Energy Efficiency in Singapore

Energy Efficiency is a cost-effective means of mitigating greenhouse gas (GHG) emissions. The Energy Efficiency Programme Office (E2PO), a multi-government agency committee, was formed to develop a holistic energy efficiency strategy and masterplan in order to drive energy efficiency improvements among households and businesses in Singapore. The speaker will present on the activities, policies and programmes that have been implemented under the E2PO since it was established in 2007.

Mr. Roy Adair
President & CEO, Senoko Power Ltd.

Providing the Power to Make a Difference - Sustainable Electricity Generation in Singapore

Environmental concerns are the cornerstone of all Senoko Power's major business decisions. The Company makes conscious efforts to reduce its carbon emission intensity, enhance operational efficiency, and involve the community in climate change awareness.

Singapore's power generation industry was singled out by as one of the few countries in the world that had made significant reductions in its carbon emission intensity. This reduction was attributable in large measure to Senoko Power's earlier Stage 1 Repowering in 2004. Senoko Power recently launched another S$750 million Stage 2 Repowering programme to convert three 250MW oil-fired steam plants into two 430MW combined cycle plants. This will further reduce Senoko Power's carbon intensity and position the Company for sustainable development.

In the wider context of environmental responsibility, Senoko not only supports worthy community environmental programmes, but also proactively spearheads some of these programmes such as the National Weather Study Project and the SEC-Senoko Green Innovation Award.

Mr. Takashi Hatchoji
CEnO (Chief Environmental Strategy Officer), Hitachi, Ltd.

"Environmental Vision 2025" - Hitachi's Eco-Products and Technologies

The Hitachi Group is committed to its environmental solutions efforts. In December 2007, the Hitachi Group established the "Environmental Vision 2025" with the goal to make contributions to reducing CO2 emissions associated with Hitachi Group products by 100 million tons by FY2025 in order to mitigate climate change. Mr Takashi Hatchoji will present on the Hitachi Group's "Environmental Vision 2025" and introduce the Hitachi Group's initiatives in environmentally superior products and services and advanced technologies in energy efficiency and power generation.


Professor Chou Siaw Kiang
Professor and Head, Energy and Bio-Thermal Systems Group,
Department of Mechanical Engineering, National University Singapore

Water Seminar

Mr. Harry Seah
Director, Technology and Water Quality Office, Public Utilities Board (PUB)

Importance of Technology Development in Water Resource Management

Mr Harry Seah will present the following: Singapore manages the entire water cycle in an integrated manner so as to optimise its limited water resources. In order to augment Singapore's water supply, the water cycle has been "short-circuited" through the production of NEWater and desalinated water. This is made possible through the exploitation of technologies. Whilst these efforts are to increase water supply, it is equally important to manage water demand to achieve sustainable water supply. On 1 May 2006, the Environment and Water Industry Development Council (EWI) was formed to spearhead the growth of the water industry, using R&D as the key driver. The vision is to develop Singapore into a global hydrohub for the water industry by 2015.

Professor Ng Wun Jern
Tan Chin Tuan Centennial Professor & Executive Director, Nanyang Environment & Water Research Institute (NEWRI)

Used-Water Treatment - Rethinking for the Future

The activated sludge process is frequently used to treat used-water. Aerobic treatment leads because of the used-water's dilute nature. Energy is consumed to move the water, transfer oxygen into it, and to mix it with the biomass during treatment. These are not trivial because of the large volumes involved. Increasing concerns over energy costs and carbon footprints call for more energy efficient used-water treatment methods. This presentation argues the need for alternative approaches such as pre-concentration where incoming used-water is separated into a concentrate and an even more dilute stream. The concentrate stream can undergo more effective anaerobic treatment while the more dilute stream can be treated aerobically with less energy. The water from the more dilute stream may even be good enough to bypass aerobic treatment to enter a water reclamation process directly.

Dr. Shinjiro Ueda
Senior Vice President and Executive Officer, Hitachi Plant Technologies, Ltd.

Hitachi's Technologies for Water Treatment

To solve the grovel water crisis, Hitachi has been developing water technologies that protect the source of water supply as well as encourage water reuse. In his presentation "Hitachi's Technologies for Water Treatment", speaker Dr Shinjiro Ueda will talk about Hitachi's products such as the MBR (membrane bio reactor) for water reuse and immobilized microorganism treatment system which prevents eutrophication. He will also touch on the Hitachi Ballast Water Treatment System which protects sea water from microorganism and plankton contamination.

Economic Development Board (EDB) Representative

Mr Leonard Lee
Head, Urban Solutions, Economic Development Board (EDB)


Mr. Harry Seah
Director, Technology and Water Quality Office, Public Utilities Board (PUB)